From blueprint to reality, from concept to completion, the Nader Hangzhou Smart Living Experience Center is now fully open to the public. Built on the foundation of intelligent low-voltage electrical solutions, it presents an immersive and innovative model for smart living.
Located in Jinsha Impression City, Qiantang District, Hangzhou, the experience center is designed as a scenario-based immersive space focused on whole-home intelligence. It serves as a direct bridge between Nader's smart residential solutions and consumers, offering both experiential interaction and customized services. At the opening ceremony, Mr. Gao Lei, the store manager, delivered a speech highlighting his long-standing experience in the real estate industry and deep understanding of consumers' pursuit of quality living. As the only strategic partner in intelligent residential electricity designated by the Ministry of Housing and Urban-Rural Development's Center of Science and Technology and Industrialization Development, Nader's over 20 years of technological expertise and its philosophy of “safety, reliability, low-carbon efficiency, and healthy comfort” have earned strong market trust.
This collaboration aims to bring industry-leading smart living solutions directly to consumers, enabling them to experience a lifestyle that is “everywhere, tailored to your needs.” Moving forward, the center will remain committed to its mission of “enhancing everyday living,” leveraging Nader's full product ecosystem and professional service capabilities to deliver one-stop solutions—from consultation to final implementation.
Following the ceremony, guests were invited to tour the experience center. Unlike traditional product displays, the space is structured around real-life scenarios, featuring immersive zones such as a smart living room, comfortable bedroom, and intelligent kitchen, allowing visitors to experience the convenience and value of smart living in a tangible way.
In the smart living room, a 32-inch integrated control screen enables centralized management of the entire home. With a single touch, users can switch between modes such as movie viewing and social gatherings, seamlessly coordinating lighting, curtains, and air conditioning. The experience center also features Nader's Digital Home Integrated Distribution Box, which combines power distribution, information modules, and control units into one system. This innovation eliminates the complexity of traditional strong and weak current wiring, redefining residential electricity usage developed over the past two decades. It transforms homes into safe, comfortable, energy-efficient, and intelligent living spaces, while maintaining a sleek design that complements modern interiors.
As a key component of Nader's channel expansion strategy, the experience center integrates a full range of smart residential products, including energy management, intelligent lighting, and visual interaction systems. These solutions cater to both new home installations and renovation projects.
With the rapid growth of the smart housing market, consumer demand is evolving from standalone smart devices to fully integrated smart home systems. Looking ahead, Nader will continue to engage closely with users through the experience center, collaborate with regional strategic partners, and leverage the advanced manufacturing capabilities of the Hangzhou Bay Smart Factory alongside the Nader Smart Living Cloud Platform. This will enable efficient delivery from customized design to implementation, providing high-quality services to a broader customer base.